PT Flash
Simplifying how parents and providers manage extra murals, all in one place.
Scope:
Discovery • UX Research • UI Design
Platforms:
Responsive Web & Mobile App
PT Flash is an app that helps parents manage their children’s extra murals while giving providers a simple portal to list and track activities.
The Problem
Parents face a scattered and time-consuming process when managing their children’s extra murals. Communication with providers is fragmented, bookings are often handled manually, and schedules become difficult to track. On the provider side, service vendors lack a centralised platform to promote their offerings and manage enrolments efficiently.
The Goal
Design a digital tool that simplifies the entire extra mural experience for both parents and providers. The platform needed to:
- Give parents one place to browse, book, and track activities.
- Provide vendors with a professional portal to list services and manage schedules.
- Deliver a seamless user experience across desktop and mobile.
- Build trust through clarity, organisation, and ease of use.
User Research
To understand the needs of both parents and providers, I gathered insights through informal interviews, online research, and competitor analysis.
Key findings included:
- Parents struggle with scattered communication (WhatsApp groups, emails, paper notes).
- Many parents manage multiple children’s schedules, making overlap and double-booking common.
- Providers often rely on outdated systems (spreadsheets, manual payments) to manage enrolments.
- Parents expect mobile-first access and simple reminders.
- Providers value tools that save time, not add extra admin.
This research validated the need for two tailored user flows, one for parents and one for providers, while ensuring the overall experience felt unified and easy to use.
User Insights
Parents want transparency, clear schedules, pricing, and easy booking confirmations.
Providers want control, the ability to update class times, manage capacity, and handle cancellations.
Both sides value simplicity and don’t want to learn a complex system.
Mobile is the primary touchpoint for parents managing schedules
on the go.
Persona
Parent Persona
- Age 30–45, with children in primary school
- Needs: one central place to manage activities, reminders, and confirmations
- Frustrations: fragmented communication, double-bookings, no clear overview
Provider Persona
- Age 28–50, offers specialised classes (music, sport, art, tutoring)
- Needs: a simple system to publish, update, and manage classes
- Frustrations: manual processes, inconsistent enrolment tracking, admin overload
Journey Map
Mapping these flows helped highlight friction points, like booking confirmation and reminder systems, which became design priorities.
Parents
Discover
Browse available activities by age, location, or interest
Book
Select a class, confirm details, and make payment
Track
See activities in a personal calendar view
Manage
Receive reminders, cancel or reschedule if needed
Providers
Create
List a new activity with schedule, pricing, and capacity
Manage
Track enrollments, update class details, and handle cancellations
Engage
Communicate updates directly with enrolled parents
Review
Monitor participation, attendance, and feedback
Wireframes
Initial wireframes focused on clarity and simplicity:
- Parent dashboard with calendar view and upcoming activities
- Vendor dashboard for managing listings and schedules
- Streamlined booking flow with minimal steps
- Mobile-first layouts, ensuring all features were accessible on small screens
What I Learned
Working on PT Flash reinforced the importance of designing for two distinct but connected user groups. Balancing the needs of parents and providers meant creating clear, consistent patterns across both portals while tailoring features to each audience. I also learnt how critical reminders and notifications are in behaviour-driven apps — small details that significantly improve trust and usability.
J
Thanks
for visiting.
Let’s create together.
Designed & Developed by Jamie Godwin
© 2025 - All Rights Reserved
PT Flash
Simplifying how parents and providers manage extra murals, all in one place.
Scope:
Discovery • UX Research • UI Design
Platforms:
Responsive Web & Mobile App
PT Flash is an app that helps parents manage their children’s extra murals while giving providers a simple portal to list and track activities.
The Problem
Parents face a scattered and time-consuming process when managing their children’s extra murals. Communication with providers is fragmented, bookings are often handled manually, and schedules become difficult to track. On the provider side, service vendors lack a centralised platform to promote their offerings and manage enrolments efficiently.
The Goal
Design a digital tool that simplifies the entire extra mural experience for both parents and providers. The platform needed to:
- Give parents one place to browse, book, and track activities.
- Provide vendors with a professional portal to list services and manage schedules.
- Deliver a seamless user experience across desktop and mobile.
- Build trust through clarity, organisation, and ease of use.
User Research
To understand the needs of both parents and providers, I gathered insights through informal interviews, online research, and competitor analysis.
Key findings included:
- Parents struggle with scattered communication (WhatsApp groups, emails, paper notes).
- Many parents manage multiple children’s schedules, making overlap and double-booking common.
- Providers often rely on outdated systems (spreadsheets, manual payments) to manage enrolments.
- Parents expect mobile-first access and simple reminders.
- Providers value tools that save time, not add extra admin.
This research validated the need for two tailored user flows, one for parents and one for providers, while ensuring the overall experience felt unified and easy to use.
User Insights
Parents want transparency, clear schedules, pricing, and easy booking confirmations.
Providers want control, the ability to update class times, manage capacity, and handle cancellations.
Both sides value simplicity and don’t want to learn a complex system.
Mobile is the primary touchpoint for parents managing schedules
on the go.
Persona
Parent Persona
- Age 30–45, with children in primary school
- Needs: one central place to manage activities, reminders, and confirmations
- Frustrations: fragmented communication, double-bookings, no clear overview
Provider Persona
- Age 28–50, offers specialised classes (music, sport, art, tutoring)
- Needs: a simple system to publish, update, and manage classes
- Frustrations: manual processes, inconsistent enrolment tracking, admin overload
Journey Map
Mapping these flows helped highlight friction points, like booking confirmation and reminder systems, which became design priorities.
Parents
Discover
Browse available activities by age, location, or interest
Book
Select a class, confirm details, and make payment
Track
See activities in a personal calendar view
Manage
Receive reminders, cancel or reschedule if needed
Providers
Create
List a new activity with schedule, pricing, and capacity
Manage
Track enrollments, update class details, and handle cancellations
Engage
Communicate updates directly with enrolled parents
Review
Monitor participation, attendance, and feedback
Wireframes
Initial wireframes focused on clarity and simplicity:
- Parent dashboard with calendar view and upcoming activities
- Vendor dashboard for managing listings and schedules
- Streamlined booking flow with minimal steps
- Mobile-first layouts, ensuring all features were accessible on small screens
What I Learned
Working on PT Flash reinforced the importance of designing for two distinct but connected user groups. Balancing the needs of parents and providers meant creating clear, consistent patterns across both portals while tailoring features to each audience. I also learnt how critical reminders and notifications are in behaviour-driven apps — small details that significantly improve trust and usability.
J
Thanks
for visiting.
Let’s create together.
Designed & Developed by Jamie Godwin
© 2025 - All Rights Reserved
J
Craft
About
Contact
PT Flash
Simplifying how parents and providers manage extra murals, all in one place.
Scope:
Discovery • UX Research • UI Design
Platforms:
Responsive Web & Mobile App
PT Flash is an app that helps parents manage their children’s extra murals while giving providers a simple portal to list and track activities.
The Problem
Parents face a scattered and time-consuming process when managing their children’s extra murals. Communication with providers is fragmented, bookings are often handled manually, and schedules become difficult to track. On the provider side, service vendors lack a centralised platform to promote their offerings and manage enrolments efficiently.
The Goal
Design a digital tool that simplifies the entire extra mural experience for both parents and providers. The platform needed to:
- Give parents one place to browse, book, and track activities.
- Provide vendors with a professional portal to list services and manage schedules.
- Deliver a seamless user experience across desktop and mobile.
- Build trust through clarity, organisation, and ease of use.
User Research
To understand the needs of both parents and providers, I gathered insights through informal interviews, online research, and competitor analysis.
Key findings included:
- Parents struggle with scattered communication (WhatsApp groups, emails, paper notes).
- Many parents manage multiple children’s schedules, making overlap and double-booking common.
- Providers often rely on outdated systems (spreadsheets, manual payments) to manage enrolments.
- Parents expect mobile-first access and simple reminders.
- Providers value tools that save time, not add extra admin.
This research validated the need for two tailored user flows, one for parents and one for providers, while ensuring the overall experience felt unified and easy to use.
User Insights
Parents want transparency, clear schedules, pricing, and easy booking confirmations.
Providers want control, the ability to update class times, manage capacity, and handle cancellations.
Both sides value simplicity and don’t want to learn a complex system.
Mobile is the primary touchpoint for parents managing schedules
on the go.
Persona
Parent Persona
- Age 30–45, with children in primary school
- Needs: one central place to manage activities, reminders, and confirmations
- Frustrations: fragmented communication, double-bookings, no clear overview
Provider Persona
- Age 28–50, offers specialised classes (music, sport, art, tutoring)
- Needs: a simple system to publish, update, and manage classes
- Frustrations: manual processes, inconsistent enrolment tracking, admin overload
Journey Map
Mapping these flows helped highlight friction points, like booking confirmation and reminder systems, which became design priorities.
Parents
Discover
Browse available activities by age, location, or interest
Book
Select a class, confirm details, and make payment
Track
See activities in a personal calendar view
Manage
Receive reminders, cancel or reschedule if needed
Providers
Create
List a new activity with schedule, pricing, and capacity
Manage
Track enrollments, update class details, and handle cancellations
Engage
Communicate updates directly with enrolled parents
Review
Monitor participation, attendance, and feedback
Wireframes
Initial wireframes focused on clarity and simplicity:
- Parent dashboard with calendar view and upcoming activities
- Vendor dashboard for managing listings and schedules
- Streamlined booking flow with minimal steps
- Mobile-first layouts, ensuring all features were accessible on small screens
What I Learned
Working on PT Flash reinforced the importance of designing for two distinct but connected user groups. Balancing the needs of parents and providers meant creating clear, consistent patterns across both portals while tailoring features to each audience. I also learnt how critical reminders and notifications are in behaviour-driven apps — small details that significantly improve trust and usability.
Let’s create together.
Designed & Developed by Jamie Godwin
© 2025 - All Rights Reserved
J
Craft
About
Contact
PT Flash
Simplifying how parents and providers manage extra murals, all in one place.
Scope:
Discovery • UX Research • UI Design
Platforms:
Responsive Web & Mobile App
PT Flash is an app that helps parents manage their children’s extra murals while giving providers a simple portal to list and track activities.
Let’s create together.
Designed & Developed by Jamie Godwin
© 2025 - All Rights Reserved
The Problem
Parents face a scattered and time-consuming process when managing their children’s extra murals. Communication with providers is fragmented, bookings are often handled manually, and schedules become difficult to track. On the provider side, service vendors lack a centralised platform to promote their offerings and manage enrolments efficiently.
The Goal
Design a digital tool that simplifies the entire extra mural experience for both parents and providers. The platform needed to:
- Give parents one place to browse, book, and track activities.
- Provide vendors with a professional portal to list services and manage schedules.
- Deliver a seamless user experience across desktop and mobile.
- Build trust through clarity, organisation, and ease of use.
User Research
To understand the needs of both parents and providers, I gathered insights through informal interviews, online research, and competitor analysis.
Key findings included:
- Parents struggle with scattered communication (WhatsApp groups, emails, paper notes).
- Many parents manage multiple children’s schedules, making overlap and double-booking common.
- Providers often rely on outdated systems (spreadsheets, manual payments) to manage enrolments.
- Parents expect mobile-first access and simple reminders.
- Providers value tools that save time, not add extra admin.
This research validated the need for two tailored user flows, one for parents and one for providers, while ensuring the overall experience felt unified and easy to use.
User Insights
Parents want transparency, clear schedules, pricing, and easy booking confirmations.
Providers want control, the ability to update class times, manage capacity, and handle cancellations.
Both sides value simplicity and don’t want to learn a complex system.
Mobile is the primary touchpoint for parents managing schedules
on the go.
Persona
Parent Persona
- Age 30–45, with children in primary school
- Needs: one central place to manage activities, reminders, and confirmations
- Frustrations: fragmented communication, double-bookings, no clear overview
Provider Persona
- Age 28–50, offers specialised classes (music, sport, art, tutoring)
- Needs: a simple system to publish, update, and manage classes
- Frustrations: manual processes, inconsistent enrolment tracking, admin overload
Journey Map
Mapping these flows helped highlight friction points, like booking confirmation and reminder systems, which became design priorities.
Parents
Discover
Browse available activities by age, location, or interest
Book
Select a class, confirm details, and make payment
Track
See activities in a personal calendar view
Manage
Receive reminders, cancel or reschedule if needed
Providers
Create
List a new activity with schedule, pricing, and capacity
Manage
Track enrollments, update class details, and handle cancellations
Engage
Communicate updates directly with enrolled parents
Review
Monitor participation, attendance, and feedback
Wireframes
Initial wireframes focused on clarity and simplicity:
- Parent dashboard with calendar view and upcoming activities
- Vendor dashboard for managing listings and schedules
- Streamlined booking flow with minimal steps
- Mobile-first layouts, ensuring all features were accessible on small screens
What I Learned
Working on PT Flash reinforced the importance of designing for two distinct but connected user groups. Balancing the needs of parents and providers meant creating clear, consistent patterns across both portals while tailoring features to each audience. I also learnt how critical reminders and notifications are in behaviour-driven apps — small details that significantly improve trust and usability.
Thanks
for visiting.
Let’s create together.
Designed & Developed by Jamie Godwin
© 2025 - All Rights Reserved